APAC Regional Forum: Marketing

The committee helps market the forum through communications such as email and social media. The committee works closely with the Executive Director to ensure consistency with the organization’s overall brand and minimize duplication of efforts. All committee members are encouraged to participate in the marketing efforts to help increase the reach.
 

• Send Executive Director initial marketing content for forum web site.
• Conduct outreach and promote the forum in the following ways:
  • Reach out to contacts you know within the APAC region (schools and employers) with specific asks. 
  • Share information on social media channels.
  • Create testimonials (video, text, etc.) to use in communications. 
  • Other outreach ideas as needed/desired
• Assist the ED with the design and development of the forum collateral, which includes a web/email banner and the design of the printed program.